TVVBP13: Larry Winget – The Truth About Success, Work and Life

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Larry Winget is known as the pit-bull of personal motivation. A six-time best-selling author and hall-of-fame speaker, Larry has built a career and world-class brand having pointed, and often uncomfortable conversation with audiences, leaders and readers about what it really takes to succeed. His no-holds-barred approach and unabashed style has made him one of the most sought-after speakers and coaches on the planet. If you are particularly sensitive, get over it and tune in to the podcast!

Want More? Want to hear more episodes of The VERY Visible Business Podcast with David Avrin podcast or subscribe so you never miss an interview?

Check out the podcast episode and subscribe on:iTunes | Stitcher | Spotify | C-Suite Radio | Megaphone FM

TVVBP11: Shep Hyken — Amazing Customer Experiences

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On this program, David Avrin chats with longtime colleague and customer service master, Shep Hyken. Working with some of the most iconic businesses and organizations in the world, Shep helps them create an amazement culture where they deliver amazing experiences every day. A remarkable engaging man himself, Shep is phenomenal conversationalist and storyteller helping to demonstrate and model what he teaches.  The author of such groundbreaking books as: The Cult of the Customer and the Amazement Revolution, Shep Hyken is a hall-of-fame speaker and a really good guy.  Listen in!

Want More? Want to hear more episodes of The VERY Visible Business Podcast with David Avrin podcast or subscribe so you never miss an interview?

Check out the podcast episode and subscribe on:iTunes | Stitcher | Spotify | C-Suite Radio | Megaphone FM

TVVBP09: AmyK Hutchins – The Secrets Leaders Keep

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On this program, David chats with leadership and brain researcher AmyK Hutchins. AmyK is a disarmingly brilliant and engaging thought leaders and confidant to CEOs around the world. The author of the groundbreaking book: “The Secrets Leaders Keep,” AmyK has some remarkable insights into how people behave in the workplace and why. Listen in and you’ll walk away with some great nuggets of wisdom and a shift in your mindset for what effective business behavior looks like in today’s world.

Want More? Want to hear more episodes of The VERY Visible Business Podcast with David Avrin podcast or subscribe so you never miss an interview?

Check out the podcast episode and subscribe on: iTunes | Stitcher | Spotify | C-Suite Radio | Megaphone FM

Being Really Good is Just the Entry Fee!

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“At the end of the day, it’s about quality!” shouts the company CEO. Wrong! At the beginning of the day, it’s about quality. At the end of the day, it’s about competitive advantage! Producing and providing high-quality products and services are merely the cost of entry into today’s marketplace. Everybody is good, so you have to be good as well.

Winning the business today is about adding value. It’s about not merely being marginally better, but being a clearly better choice in a sea of good choices. It’s about preferability, deeper connection, astonishing ease of doing business, hyper-convenience, remarkable innovation, tangibly superior quality, and of course, Visibility. Read More

Misleading Claims? Don’t Think We Don’t Notice

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Every city has it’s share of loudmouthed automotive pitchmen. They scream from the TV or radio about their sales. “Push, pull or drag!” “We’ll pay off your trade no matter what you owe!” “No reasonable offer refused.” You know the drill. They are willing to endure the snickers of their peers in the business community, because many of them are rolling in dough. Seems like a reasonable trade-off. Read More

The Passing of Joe Garagiola Highlights Unlikely Legacy

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Sad to hear of the passing of baseball and broadcasting great Joe Garagiola this week. Not a lot of people knew that, beyond his career as a broadcaster, he spent the better part of a decade speaking to ball clubs and other organizations about the dangers of chewing tobacco.

Back in my PR days nearly 20 years ago, Joe and I worked together on several projects and stadium events to educate kids and professional ball players. Read More