The No-Holds-Barred Truth about what it takes to Grab Attention, Build Your Brand and Win New Business (2016 Career Press)
The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing. Why do so many fail so miserably at differentiation? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns?
In his provocative and enlightening new book, Visibility Marketing, David Avrin, CSP shows what business marketing approaches work, which don’t, and why. You will learn how to uncover your true competitive advantages and a process to craft messages and tactics that achieve tangible results.
With wisdom gleaned from hundreds of presentations and workshops, as well as private, one-on-one conversations with thousands of company CEOs, Visibility Marketing will forever change how businesses and professionals look at the competitive landscape and how they promote themselves.
Available in Soft Cover, Kindle and Audio Book!
To learn more about David’s new book including direct links to buy, visit: www.VisibilityMarketingBook.com